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May 14, 2018

For the last 100 or so years, five fundamental aspects of the industry have stayed relatively the same: Product, Manufacturers Distributors/Dealers, Buying Experience, Ownership Experience. But all signs point to change, serious change, and disruption. But when, and how. Who will be the winners? Who will be...


May 11, 2018

The quest to determine how auto dealers are supposed to understand which of their advertising partners and traffic sources are benefitting them the most, alas Marketing Attribution, has led to a small movement that on the surface appears to tout standards and transparency. But how can dealers trust a consortium of...


May 6, 2018

This week 'On Air' we welcome first-time guest but long-time industry veteran Ralph Paglia for a candid discussion on the coming changes to Auto Retail and the "Tier 4" Marketing concept as a competitive differentiator. Ralph is the purveyor of the popular online community called 'Automotive Digital Marketing' which he...


May 4, 2018

Just in time for "May the Fourth" this news brief features Houston-based Orion Span Inc. hoping to launch the modular Aurora Station in late 2021 and welcome its first guests the following year. The platform would orbit 200 miles above Earth, offering six guests 384 sunrises and sunsets as they speed around the planet...