Preview Mode Links will not work in preview mode

Jul 29, 2018

This week ON AIR we welcome Lauren Wolfe, Senior Director of Consumer Experience at Drive Motors which provides an Online Checkout tool for auto retailers, or more popularly referred to as 'Digital Retailing.' Lauren discusses with us how the consumer experience in auto retail is evolving, and how her company is working...


Jul 27, 2018

This special edition episode features our interview with a Fair.com vehicle subscriber talking in depth about his experience using the app and obtaining his vehicle from the local dealer. The interview begins about 10 minutes in. Prior to that we do a wrap up of highlights from the week and month, and provide a look...


Jul 23, 2018

Dealer video and TV ads do not normally stand out as highly creative or exceptional, and one Chicago-area dealer is setting out to change that. In this episode we talk with Gray Scott, VP of Marketing at a High Volume Dealership in Chicago Metro, who recently created a TV ad for the Honda Accord that is targeted...


Jul 16, 2018

Chris K Leslie & Ryan J Gerardi are back for another monthly installment of opinions and analysis of key conversations and developments in the auto and tech industries.

The conversation was recorded July 5th, the bulk of which is about video marketing and auto dealers. We talk at length about what it really takes for...


Jul 14, 2018

It is said that most car owners only drive their vehicles 5-10% of the time, which means our cars are just sitting somewhere such as in a garage, a driveway, or a parking lot more than 90% of the time. Well one company believes there‚Äôs a market for putting those vehicles to use, and investors seem to agree.

The...