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Feb 26, 2020

In this episode we feature excerpts from 3 separate panel sessions about the used car business. From late-2019 market and auction trends to comprehensive data analyses and today's technology trends that are making it possible for dealers to make smart decisions and gain increased marketshare like never before.


Feb 4, 2020

In this episode we feature the key highlights from a live panel discussion held on one of our Auto Retail Marketing Webcasts. Google My Business became a major part of the discussion, and the increasingly more significant role it is playing for auto retailers. The panel includes two auto retail marketers on the retail...


Jan 30, 2020

First impressions and customer experience matter to OEMs because the next dealership is only a phone call away for today’s ready-to-purchase tech-savvy customer. So what is the one score brands must pay attention to in order to identify gaps in the dealership sales process to increase profitability and quickest...


Jan 10, 2020

Meet Jon, a Chicagoland auto shopper who in this episode shares his complete story of finding his Lexus GS on eBay listed by a dealer in Florida. Listen to how Jon researched the dealer, built trust, purchased a CarFax, and handled all communication with the dealer via SMS, and signed all the documents electronically....


Jan 9, 2020

Reality is, this episode isn't strictly about "broadcast hysteria" and the "art of fake news." That does come up during our conversation about Orson Welles's 1938 broadcast of War of the Worlds. Also in this episode we talk about SoftBank-backed Fair, Inc. cutting 40% of its workforce, plus talk about "bringing...